Initial is the leading hygiene solutions brand you can depend on to deliver efficient, professional hygiene services to businesses of all kinds.

Our comprehensive range of advanced kitchen and bathroom hygiene services, products and environmentally-friendly solutions meet the needs of the hospitality industry.

Trust the experts in hygiene services to look after your hotel with a range of hand washing and drying solutions, feminine waste disposal, air care solutions and kitchen deep-cleaning. we also offer non-slip floor mats for the kitchen, and rental mats for your entrances and reception areas.